Cravings are “a strong desire for something." For me the craving is usually something sweet and creamy like a big piece of cake with frosting an inch thick. Why is it that I rarely crave something that is healthy for me???? Well I did a little research to find the answer to my question and this is what I found out.
Cravings are not simply about willpower, nor are they simply about emotions. There may be several underlying physiologic causes feeding your desire for something sweet. We often associate certain foods with love and acceptance, and scientists have looked at our brain chemistry to understand how food can directly affect our “feel-good” neurotransmitters like serotonin. What’s interesting is that eating any kind of sweet or refined carbohydrate will satisfy the brain and increase serotonin — but it won’t trigger the signals that tell our brain we’ve had enough.
My conclusion is that cravings will always be with us!